Heather stood at a career crossroads, feeling the weight of professional uncertainty and self-doubt staring her down.
As a mother of two with a patchwork of experience, she struggled to see how her skills fit into the professional world she wanted to be part of. Each job search attempt left her frustrated and stuck, unsure of how to move forward.
Battling career regret and questioning her own abilities, Heather made a bold decision—to invest in herself and seek out career coaching. Little did she know, this choice would completely change her perspective and set her on a path toward clarity, confidence, and excitement for her future.
Before Coaching With Ali
When I first met Heather, we instantly connected over motherhood and our Disney backgrounds. As we got to know each other, she shared her feelings of being at a career crossroads struggling to align her diverse work experience with her values and goals.
"I had a lot of random work experience and was having a hard time weaving it all together to find roles that fit my experience and values as a professional."
At the time, I sensed that Heather felt disconnected from her work, battling with doubts. She said, “I struggled with self-confidence and career regret, feeling like I missed the boat on opportunities.” She wasn’t sure how to move forward, and every job search attempt left her feeling stuck.
The biggest challenge Heather faced? Investing in herself.
Being a mom to two young children, Heather’s hesitation was completely understandable. She admitted, "The biggest thing I was hesitant about was investing in myself." But after we discussed the importance of prioritizing her growth, Heather made the decision to move forward with our partnership.
During Coaching With Ali
At the start of our partnership, we worked together to identify roles that aligned with Heather's values and effective strategies to target those opportunities.
Another big adjustment for Heather (like many other job seekers) was to dedicate less time to submitting job applications and shift focus to more meaningful job search activities. Building authentic relationships was one of those activities.
"After clarifying which roles to target and how to build authentic relationships within those spaces, I could go into networking with the goal of learning versus applying. If not for coaching I would still be randomly applying for jobs and feeling like I am gaining zero traction."
After Coaching With Ali:
Fast forward to today: Heather has experienced remarkable growth.
Within 2 months time, Heather has networking meet-and-greets scheduled and has a newfound clarity that's paying off into excitement for her future.
“I feel so much more confident in my work experience. Finally, I am gaining traction in my career for the first time in 5 years."
Heather’s story is a powerful reminder that investing in yourself isn’t selfish—it’s necessary. And as Heather puts it, “If you’re looking for confidence, a plan forward, and a trustworthy voice to speak into your life, I highly recommend working with Ali!”
Ali Goodin Certified Career Coach in Central FL
I'm a former Disney employee, graphic designer turned career coach, and job transition expert. I created Ful Life Coaching to give professionals of all ages & stages a safe space to navigate career transition. My passion is equipping professionals with the tools and confidence they need to transition in their careers – from launch to retirement – so they can live happier, healthier lives.